# Aroma Essence

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## About Aroma Essence

**Aroma Essence **Is a Bulgarian cosmetics and perfumery brand founded in 2007 in Kazanlak, the heart of the country’s rose- growing region. Blending traditional wisdom with modern innovation, the brand creates high-quality beauty and wellness products rooted in nature and guided by ethical principles.
With a strong focus on sustainability, Aroma Essence formulates its products using a high percentage of natural ingredients—such as essential oils, plant-based oils, botanical extracts, and natural waters—while remaining committed to cruelty-free practices.

Every product reflects a balance of purity, performance, and responsibility.